Following Monday's meeting between Columbus Crew Front Office executives and the Nordecke, The Crew's Supporters Group, a joint statement was issued stating that "Columbus Crew" will remain the team’s official name moving forward, and that "96" will be included as part of the logo.
See below for The Crew's updated branding marks:
Read the Crew-Nordecke joint statement below:
"This evening, a positive, collaborative discussion took place between Crew investor-operators, front office executives and a diverse group from the Crew community regarding the future of the Club’s brand and the Club’s commitment to its supporter community.
The importance of keeping the Crew as the Club’s primary identifier was clear. The decision that came from the discussion was that Columbus Crew will remain the team’s official name moving forward.
The Crew received Nordecke’s support of the name, which will include Columbus Crew as a part of the new crest. In addition, “96” will be placed inside the outline of the Ohio state flag, recognizing the club’s status as the founding member in Major League Soccer.
The Crew and the Nordecke are excited to move forward together."
INTERVIEW | Columbus Crew Investor-Operators Pete Edwards & Dee Haslam
INTERVIEW | Nordecke Communications Director Jeff Barger
INTERVIEW | Crew Supporter Tyler Phillips
